With an official statement, the 23 May 2019 the whole group headed by CrossFit brand ha renounced his presence on the platforms Facebook and Instagram and until countered, it will continue to be completely absent from these two social platforms. Today, we explain why.
Sul Official site of our beloved sport, there are so many elements (some more, some less controversial) regarding the way Facebook would use and exploit our personal data. It is a known question that finds opposites and favorable, between theories and fables. Certainly, however, CrossFit promulgates not only a sport, but a lifestyle: this is the problem.
The triggering cause seems to have been the cancellation (for violation of the regulation) of the private Facebook group Banting7DayMealPlan, group and site that for years has been successfully promoting (more than one and a half million fans) recipes and food plans (for a fee, too) to have a lifestyle and nutrition far from industrial processes. It spreads the culture of food eaten as it is.
It therefore moves with an "ethical" and counter-current idea very similar to CrossFit, a sport that does not adhere to some of the logic of multinationals that recognize in the consumption of foods, beverages and some pharmaceutical products, a healthy lifestyle.
They believe that these companies do not protect people's health and can be the cause of many diseases for people.
For this reason (and for another 7 explained on the CrossFit website) the CrossFit group decides to evade and use Twitter and YouTube as the only channels for disseminating social information (in addition to the official website and the well-known newsletter). These are not only ethical reasons, but also "political" reasons it seems.
According to the statement, it is difficult for the company to stay inside a reality like Facebook where it is not possible for them to operate forms of debate and confrontation within a certain range of action.
Hence the disappearance (partial or complete) that follows that of other large companies such as Lush and Unicredit from social media. What will it be? Many have thought (including us) it was a communication maneuver in view of the next CrossFit Games.
Many have done it, they certainly would not have been the first. But as you are reading, the story seems to have deeper roots in the mind of its founder, Greg Glassman.
Until the profiles were deleted, the official CrossFit Facebook page, the profile counted 3,1 millions of users, while Instagram 2,9. I CrossFit Games instead they had 2,7 millions of followers on Facebook and 2,4 millions of users on Instagram. The die is cast.